The Hungarian Motor Insurance Bureau (MABISZ) recently organized an insightful study trip to the ZalaZONE Automotive Proving Ground near Zalaegerszeg, Hungary, inviting members of the COB Working Group on Connected and Autonomous Vehicles along with participants from several other countries. This event highlighted ZalaZONE’s pivotal role in automotive innovation, especially in the development and testing of autonomous driving technologies.
Located in western Hungary, the ZalaZONE Automotive Proving Ground was established starting in 2017 to address a missing piece in the Central European automotive R&D landscape—a complex testing facility capable of supporting both traditional and cutting-edge vehicle testing. Officially operational since late 2019 through a partnership with AVL Hungary, it covers about 250 hectares dedicated to a complete ecosystem for testing electric, autonomous, conventional, and also military vehicles. Beyond its size, a key goal was to create a specialized facility that integrates real-world, controlled, and standardized testing environments to accelerate innovation in vehicle safety and autonomous systems.
ZalaZONE represents a unique and outstanding facility pushing the boundaries of what vehicle proving grounds can offer today, and offers a uniquely versatile and high-tech environment for comprehensive vehicle testing. It features 10 track modules, such as high-speed handling courses, dynamic platforms, rural roads, braking surfaces with different traction types, hill tracks, and a “smart city” module designed to emulate urban traffic environments for Advanced Driver Assistance Systems (ADAS) and autonomous vehicle trials. The proving ground includes the latest high-speed oval track, inaugurated in May 2025, featuring world-class design to test vehicle dynamics up to 270 km/h while meeting international standards. The facility is also equipped with advanced tools like AB Dynamics EuroNCAP equipment for ADAS testing, HD mapping, and professional engineering services, making it a leading hub in Europe for validating connected and autonomous vehicle technologies. ZalaZONE also operates a state-of-the-art automotive simulator.
MABISZ’s decision to organize this study trip reflects its forward-looking approach to automotive risk and insurance management, focusing on the evolving landscape shaped by autonomous driving. As autonomous vehicles promise to improve road safety, reduce congestion, and transform mobility, understanding their technology and associated risks is crucial for the insurance industry. By exposing insurance professionals and stakeholders from multiple countries to ZalaZONE’s state-of-the-art testing and demonstration capabilities, MABISZ aims to foster knowledge exchange and to prepare for the challenges and opportunities posed by automated driving and connected vehicle ecosystems.
The event included a presentation by Mr. Zoltán Hamar, Managing Director of ZalaZONE, who outlined the proving ground’s history, mission and technical capabilities. Attendees were then taken on a guided tour of the facility, witnessing live demonstrations of autonomous braking using ADAS technologies, showcasing the proving ground’s ability to test and validate safety-critical autonomous functions. The participants also enjoyed an exhilarating test drive experience in powerful sports cars on ZalaZONE’s high-speed and wet handling tracks, offering a rare and thrilling firsthand perspective on dynamic vehicle behaviour and control. This combination of technical insight and practical experience made the visit both educational and memorable.
MABISZ’s focus on autonomous driving through such events underscores its commitment to innovation, safety, and the evolving needs of motor insurance as vehicles become smarter and more automated. ZalaZONE, with its cutting-edge features and comprehensive test ecosystem, stands out as a beacon for future mobility testing and development in Europe, and a unique one in the whole CEE region.
This event emphasized not only technological progress but also the collaborative international spirit essential for advancing connected and autonomous vehicle industries globally.